TODAY we again appeal to our caring readers to help the needy folk of Hyndburn at Christmas.
We are launching our "toys and tins" appeal for the third year after the previous two were a tremendous success. The aim is to collect toys for underprivileged children and tins of food for needy pensioners. And we're relying on you, our readers, to bring cheer to local people who otherwise would be facing a bleak festive season.
The appeal again has the full support of Accrington Lions, who previously ran their own toy appeal for many years, and Age Concern Hyndburn. The two charities will collect and distribute the toys and tins respectively, making sure they find their way to where they are needed most - some of the borough's poorest people.
Observer Editor Mervyn Kay said: "Last year was the second time we had organised a Christmas appeal and the response was overwhelming. Every bit of storage space in our offices was packed wall to wall with toys, games and tins of food."
"It's sad but true that there are still desperately poor people living among us in the 21st century and we aim at least to give them a Christmas to remember."
Now all is needed is for readers to start the ball rolling and get the goodies flooding in. They can be left at the reception desk in our offices at 103 Blackburn Road, Accrington, or in case of bulky items you can ring our Newsdesk on 01254-871444 and we will arrange collection.
For the Toy Appeal, we are looking for good quality or new toys and board games to put a smile on the faces of everyone from babies to teenagers. This year, however, we DO NOT want soft toys as the Lions still have a large number to give out.
For the Tin Appeal we will gladly accept all tinned, bottled or packet foods, dried foodstuffs and other non-perishables, including drinks, which would be so appreciated at Christmas.
So please consider the less fortunate when filling up your shopping trolleys or clearing out the children's toy boxes. It won't cost you much but your kindness could bring a big smile to the face of a deprived child or a penniless pensioner.