Hyndburn residents have the highest rates of heart disease in the North West, according to a new report.
Shocking figures from the British Heart Foundation have revealed that the borough is the seventh worst affected in the UK for cardio vascular disease.
According to the figures, for every 100,000 deaths in Hyndburn, nearly 400 are caused by heart disease.
Residents are 45 per cent more likely to die of heart disease than their neighbours 30 miles away in South Ribble.
Munsif Dad, portfolio holder for health at Hyndburn council, said it had been a problem for the area for some time and action was needed.
He said: “We’re trying to promote a healthy lifestyle and exercise but Hyndburn is a really deprived area, people are on low incomes and there are far too many takeaways.
“We just need to work harder and do more to promote a healthy lifestyle, regular exercise and take a look at our diets.”
The British Heart Foundation said 200 people in the UK die every week before retirement age from a heart attack.