More than 200 protesters have won their fight against plans for a new Hill Top care home.
ICare’s application for 36 new care apartments at Manchester Road, Baxenden, was rejected at a packed planning meeting on Wednesday, March 16.
But councillors voted to allow the demolition of the old site, which one commented had become "an eyesore" on the conservation area.
Petitions containing more than 200 signatures had been lodged prior to the meeting, objecting to the height of the proposed buildings, their appearance from Newton Drive and Manchester Road and about potential traffic overspill given the 19 parking spaces allocated.
Ann McEvoy, of the Christ Church Conservation Area Residents’ Association, told the meeting: "We’re absolutely delighted – this is a victory for common sense.
"The plans would have led to overdevelopment in what is a small area, and would have been an unattractive addition to the conservation area."
ICare representatives said the apartments had been designed to allow elderly residents to maintain a degree of independence in their old age while having access to necessary facilities.
The proposals comprised three buildings with 19 two-bed and 17 one-bed units, linked by glass corridors, of mixed two story and three storey height.
Councillors rejected the plans on the grounds that they would impair the visual amenity of the area.
English Heritage, which was consulted on the plans due to them being located in a conservation area, raised no objections.
But Baxenden Councillor Kath Pratt argued that, rather than looking contemporary, the complex would instead resemble a "1960s cheap retrograde clinic".
Councillors on the committee also argued the site was unsuitable for Hyndburn’s elderly, given a lack of local amenities and bus services, and that there were more appropriate sites closer to the town centre.
They were also concerned about plans for flat roofs – which they said would look out of place with the rest of the borough.
Philip Helm, operations director for ICare told the meeting: "With the number of elderly residents in Hyndburn due to rise by 23 per cent by 2020, there is a greater demand for specific care housing.
"We have to start planning for extra homes now."